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WAEC Marketing 2018 Question 11

Question 11

Transportation and Marketing Documents

A factor to be considered in the choice of a mode of transporting goods is the

  1. A.price of the goods.
  2. B.nature of the goods.
  3. C.brand of the goods.
  4. D.packaging of the goods.
Show the answer and explanation

Answer: B (nature of the goods.)

Explanation

Whether goods are perishable, bulky or fragile decides the right mode of transport.