WAEC Marketing 2026 Question 22

Question 22

Markets

Use the following information to answer questions 22, 23 and 24.
Odogwu, a vegetable farmer sells to food restaurants and to Tafida for his personal use.
When Odogwu sells to food restaurants, he is operating in

  1. A.an institutional market
  2. B.an industrial market
  3. C.a reseller market
  4. D.a consumer market
Show the answer and explanation

Answer: B (an industrial market)

Explanation

Restaurants use the vegetables as inputs to produce meals, which places them in the industrial (producer) market.