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WAEC Marketing 2024 Question 36

Question 36

E-marketing

Ernest Ltd's efforts to promote and sell its fruit juice through the company's website is an example of

  1. A.e-payment.
  2. B.e-marketing.
  3. C.e-procurement.
  4. D.e-transaction.
Show the answer and explanation

Answer: B (e-marketing.)

Explanation

Using a website to promote and sell products is e-marketing.