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WAEC Marketing 2023 Question 6

Question 6

Marketing Environment

Which of the following factors would influence a company's decision to change its production process?

  1. A.Technological factor
  2. B.Social factor
  3. C.Political factor
  4. D.Demographic factor
Show the answer and explanation

Answer: A (Technological factor)

Explanation

New technology gives firms new ways of producing, leading them to change their production process.