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WAEC Marketing 2020 Question 40

Question 40

Distribution

The route through which products flow from the producer to the ultimate consumers is

  1. A.marketing intermediary.
  2. B.distribution channel.
  3. C.merchandizing.
  4. D.transportation.
Show the answer and explanation

Answer: B (distribution channel.)

Explanation

The distribution channel is the route goods take from producer to consumer.