Question 38
MarketingA manufacturer can make his product distinguishable from those of other competitors by
- A.providing catalogues for his wholesalers
- B.aggressive sales promotion
- C.branding and packaging the product
- D.selling the product at a much lower price.
Show the answer and explanation
Answer: C (branding and packaging the product)
Explanation
A brand name and distinctive packaging make a product easy to identify among competitors.