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WAEC Marketing 2024 Question 39

Question 39

Transportation and Marketing Documents

A factor that would be considered in the choice of transportation mode is

  1. A.location of customers.
  2. B.product brand.
  3. C.government policy.
  4. D.reliability of the means.
Show the answer and explanation

Answer: A (location of customers.)

Explanation

Where the customers are (distance and route) affects which transport mode is used.