WAEC Marketing 2019 Question 17

Question 17

Distribution

Which of the following factors affects the location of a retail outlet?

  1. A.Government policy
  2. B.Weather condition
  3. C.Company's goodwill
  4. D.Product quality
Show the answer and explanation

Answer: A (Government policy)

Explanation

Government rules on zoning and permits affect where a shop can be sited.