Theory question 104
Transportation and Marketing Documents(a) What is transportation? (b) List and explain six factors affecting the choice of transportation mode.
Show the model answer
Model answer
(a) Transportation is the movement of goods and people from one place to another, from producers to where they are needed.
(b) Any six, explained: nature of the goods (perishable, fragile, bulky); cost of transport compared with value of goods; speed/urgency; distance; safety and security; reliability and regularity; availability of the mode on the route; flexibility (door-to-door); volume of goods.
Explanation
Give each point as a full sentence, with an example where possible.