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WAEC Marketing 2018 Question 17

Question 17

Marketing Environment

An institution that enhances the distribution and sales of goods is a

  1. A.market union.
  2. B.wholesaler.
  3. C.retailer.
  4. D.market facilitator.
Show the answer and explanation

Answer: D (market facilitator.)

Explanation

Facilitators such as banks, transporters and insurers help distribution without owning the goods.