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WAEC Marketing 2015 Question 3

Question 3

Distribution

The way in which a product is delivered to meet the customers' need is

  1. A.new product concepts.
  2. B.selling concepts.
  3. C.advertising activities.
  4. D.distribution activities.
Show the answer and explanation

Answer: D (distribution activities.)

Explanation

Distribution covers all activities that move a product from the producer to where customers want it.