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WAEC Marketing 2015 Question 29

Question 29

Pricing

A reason for granting cash discount is to

  1. A.minimize bookkeeping work.
  2. B.encourage prompt payment.
  3. C.encourage bulk buying.
  4. D.enable the buyer make more profit.
Show the answer and explanation

Answer: B (encourage prompt payment.)

Explanation

A cash discount is a reduction given to buyers who pay quickly.