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WAEC Commerce 2023 Question 41

Question 41

Marketing

The use of brand names and trademarks is to

  1. A.control the supply of goods.
  2. B.make after-sales service possible.
  3. C.prevent imitation by competitors.
  4. D.stabilize the prices of goods.
Show the answer and explanation

Answer: C (prevent imitation by competitors.)

Explanation

A registered brand name or trademark distinguishes a firm's product and stops competitors from copying it.