WAEC Commerce 2011 Question 35

Question 35

Marketing

Using symbols, letters, name or combination of these by a company to distinguish its products is

  1. A.product cycle.
  2. B.marketing mix.
  3. C.trade mark.
  4. D.market segmentation.
Show the answer and explanation

Answer: C (trade mark.)

Explanation

A trade mark is a symbol, name or design that identifies a firm's products.