Question 18
Theory of DemandThe demand curve for a normal good will shift to the left if
- A.the incomes of consumers rise
- B.the price of the goods rises
- C.the prices of complementary goods rise
- D.advertising expenditure on complementary goods increases
Show the answer and explanation
Answer: C (the prices of complementary goods rise)
Explanation
If complements become dearer, people buy fewer of them and less of this good at every price, so demand shifts left. A change in the good's own price only moves along the curve.