JAMB Economics 1989 Question 20

Question 20

Distributive Trade

One of the purposes of advertisement in marketing is to

  1. A.change the quality of the product
  2. B.raise the quantity of the product demanded as its price falls
  3. C.shift the demand curve for the product to the right
  4. D.raise production costs.
Show the answer and explanation

Answer: C (shift the demand curve for the product to the right)

Explanation

Advertising aims to make more people want the product at every price, which shifts the demand curve to the right.