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JAMB Commerce 2006 Question 2

Question 2

Communication

Use the diagram below to answer the question.
(Diagram: Sender → Y → X → Feedback, with a dashed line from Feedback back to Sender.)
X represents

Diagram for this question
  1. A.action
  2. B.transmission
  3. C.ideation
  4. D.receiver.
Show the answer and explanation

Answer: D (receiver.)

Explanation

In the communication process the message goes from the sender through the medium to the receiver, who then gives feedback. X comes just before feedback, so it is the receiver.