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JAMB Commerce 2000 Question 35

Question 35

Marketing

The role of public relations is principally to

  1. A.sustain good relationship
  2. B.create good image
  3. C.carry out publicity
  4. D.advertise a firm's products.
Show the answer and explanation

Answer: B (create good image)

Explanation

Public relations aims to build a good image of the organisation in the eyes of the public.