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JAMB Commerce 2000 Question 31

Question 31

Marketing

A group of specialized functions of marketing is

  1. A.buying, selling, storing and information
  2. B.buying, selling, advertising and packaging
  3. C.buying, selling, labelling and promotion
  4. D.buying, selling, skimming and pricing.
Show the answer and explanation

Answer: A (buying, selling, storing and information)

Explanation

The usual functions of marketing are buying and selling (exchange), storage and transport (physical supply) and financing, risk-bearing and market information (facilitating). Option A lists only such functions.