GCE Commerce 1989 Question 31

Question 31

Marketing

Which of the following describes a distinctive symbol title or design that readily identifies the company or its product?

  1. A.Trust
  2. B.Trade mark
  3. C.Trade name
  4. D.Brand name
  5. E.Copyright
Show the answer and explanation

Answer: B (Trade mark)

Explanation

A trade mark is a registered symbol or design that identifies a firm's products.