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WAEC Marketing 2017 Question 16

Question 16

International Marketing

Which of the following is not an economic influencing factor in international marketing?

  1. A.Inflation
  2. B.Consumer's income
  3. C.Currency exchange rates
  4. D.Political stability
Show the answer and explanation

Answer: D (Political stability)

Explanation

Political stability is a political factor; inflation, income and exchange rates are economic.