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WAEC Commerce 2018 Question 39

Question 39

Marketing

Activities undertaken to create awareness of a product by giving out samples or gifts is

  1. A.marketing mix.
  2. B.marketing concept.
  3. C.window display.
  4. D.sales promotion.
Show the answer and explanation

Answer: D (sales promotion.)

Explanation

Free samples and gifts are sales promotion methods used to make a product known and boost sales.