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WAEC Commerce 2016 Question 10

Question 10

Advertising

Lack of permanent record for the message receiver is a disadvantage of

  1. A.television.
  2. B.direct mail.
  3. C.catalogue.
  4. D.magazine.
Show the answer and explanation

Answer: A (television.)

Explanation

A television advert is gone once shown, unlike printed media that can be kept.