passwella.
Menu

GCE Commerce 1990 Question 99

Question 99

Marketing

Which of the following is not an element of the marketing mix?

  1. A.Product
  2. B.Pricing
  3. C.Promotion
  4. D.Merchandising
  5. E.Distribution
Show the answer and explanation

Answer: D (Merchandising)

Explanation

The marketing mix is the 4 Ps: product, price, promotion and place (distribution).